1. Planning & Strategy (1-2 Weeks):
- Define campaign goals: acquisition, retention, or promotion.
- Identify your target audience using precise mailing lists.
- Decide on the format (postcards, flyers, catalogs) and offer.
3. Printing & Production (3-5 Days):
- Print materials using high-quality, eco-friendly processes.
- Customize with variable data printing for personalization.
- Apply finishing touches like coatings, embossing etc.
5. Distribution & Delivery (1-3 Days):
- Dispatch direct mail to your target audience through our streamlined mailing services.
- Monitor delivery progress to ensure deadlines are met.
2. Design & Copywriting (1 Week):
- Create an engaging design aligned with your branding.
- Write compelling copy emphasizing your call-to-action.
- Review to ensure it resonates with your audience.
4. Mailing Preparation (2-3 Days):
- Sort mail by postal codes for efficient delivery.
- Address, barcode, and apply postage with automation.
- Ensure compliance with postal standards.
6. Tracking & Follow-Up (Ongoing):
- Use unique tracking codes or personalized URLs
- Analyze response rates and ROI.
- Follow up with leads or repeat campaigns.
